Josh E. Fuller, MBA

Marketing VP

Building brands, teams, and growth engines for complex B2B technology companies.

Brand. Growth. Go-to-market. Transformation.

Bio

Josh Fuller is a marketing and commercial leader with experience building brands, teams, and growth engines for high-growth B2B SaaS companies. A content marketer by training and a generalist by practice, he has driven brand integration efforts and helped scale Irth into a suite of enterprise-level software products serving the energy, infrastructure, and adjacent sectors.

Josh has honed his approach through hands-on experience across a range of roles at B2B technology companies of different sizes, stages, industries, and budgets—from pre-revenue startups to established industry leaders. Known for blending creativity and collaboration with data-driven decision-making, he specializes in go-to-market strategy, demand generation, and aligning marketing with revenue.

Josh holds a bachelor’s degree in Advertising and an MBA, both from the University of Alabama.

Brand & Positioning

Growth & Revenue

Go-to-Market

Team Leadership

Transformation

Building & Scaling

I've spent much of my career helping marketing organizations evolve alongside the businesses they serve—from building foundational capabilities at startups to leading marketing through growth, acquisition, portfolio expansion, and change.

B2B SaaS

Marketing leadership across technology companies at multiple stages of growth.

Brand → Revenue

Experience spanning brand, product marketing, demand generation, operations, content, and customer marketing.

M&A + Integration

Helping bring acquired companies, products, audiences, and stories into a more cohesive portfolio.

Executive Leadership

Partnering across sales, product, business-unit, and executive leadership to translate strategy into go-to-market priorities.

Experience

Irth

Peachjar

Nexus eWater

MP Productions, LLC

Vice President of Marketing

2025 — Present

Director of Marketing

2021 — 2025

Marketing Manager

2020 — 2021

Marketing Manager

2018 — 2020

Head of Marketing

2014 — 2018

Videographer, Editor, Co-Owner

2009 — 2014

Selected Work

I still believe good marketing has to make something happen. Here are a few examples of the brands, programs, campaigns, and experiences I've helped bring to life.

From User Summit to User Conference

Event Transformation + Community

Building One Brand Across a Growing Portfolio

Brand Integration + Portfolio Strategy

Building a Marketing Engine to Scale

Leadership + Demand Generation + Ops

What Others Say

Josh knows how to build a strong marketing presence that enhances a company's credibility by using marketing automation, email tools, graphic art, videos, and paid media campaigns. He is nimble in his approach and exercises great judgment while taking initiative and working relentlessly toward a goal. Josh repeatedly demonstrated a great marketing touch combined with an excellent set of practical skills.

Josh is what you would call a marketing extraordinaire. He has a highly technical and creative background that provides him with the unique ability to execute end-to-end digital marketing campaigns with speed and flair. Whether it’s a project related to marketing automation, copywriting, analytics, content strategy, video production, or website design, he does it all.

Josh can take a concept and bring it to life, he wasted no time in transforming the look and feel of our brand. He’s a self-starter and exponentially increased our capacity to deliver high-quality content to our sales and customer support teams. When faced with just a few weeks to build and launch our new marketing website on Hubspot's platform, he rose to the occasion and led the charge to complete what seemed like a near-impossible task.